PROGRAMS OFFERED AND DEGREE OPTIONS
The Speech major provides a basic foundation for many careers. By developing their skills in the understanding and practice of communication, students develop insight and abilities in effective expression. The major provides the skills needed for positions in education, business, industry, and government service. It also prepares students for professional schools in law, journalism, public relations, and organizational communication and for graduate studies in speech communication, rhetoric, public relations, mass media, and others. Speech courses give students an insight into the communication process, the role of language in communication, the psychology of communication, and the ethics of the communicator. Because of the intimate nature of the department, students are able to tailor experiences and projects to their special needs and interests Students planning to teach at the secondary level should pursue the Bachelor of Science in Education, which provides certification by the State Department of Education. A related speech communication minor is recommended for those students, such as English or foreign languages. Students wanting a broad-based education should pursue the Bachelor of Arts, which provides the widest range of careers .
Programs
Bachelor of Arts in Speech (BA)
Bachelor of Science in Education - Speech
Major (BSEd)
Speech minor
Career Directions
Advertising and public relations
Business administration and management
Law
Speech (BA, BSEd)
SPCM 201, Interpersonal Speech Communication (3
credits)
Choose one (3 credits)
SPCM 210, Individual Speaking Events
SPCM 222, Argumentation and Debate
SPCM 416, Rhetorical Criticism
SPCM 223, Mass Communications (3 credits)
Choose two (6 credits)
SPCM 434, Small Group Communication
SPCM 405, Theories of Communication
SPCM 422, Persuasion
SEED 411, 7-12 Speech Methods* (3 credits)
THEA 100, Introduction to Theatre* (3 credits)
THEA 241, Stagecraft* (3 credits)
Speech electives (3 credits)
Total: 30 credits
*For the BA majors, speech advisor approved
courses
may be substituted.
BSEd majors must also complete the professional
education
courses for Secondary Education including, SEED
411, 7-12
Speech Methods.
Speech (BA)
Public Relations Specialization
SPCM 201, Interpersonal Communication (3
credits)
SPCM 223, Mass Communication (3 credits)
SPCM 494, Internship in Public Relations (3
credits)
Communication in Action (3 credits)
SPCM 416, Rhetorical Criticism
Psychology of Communication (9 credits)
SPCM 405, Theories of Communication
SPCM 434, Small Group Communication
SPCM 422, Persuasion
Professional Course (3 credits)
SPCM 150, Introduction to Public Relations
Required courses in related discipline
ARTD 333, Web Page Design (3 credits)
ARTD 337, Multimedia Graphic Design (3 credits)
Required supporting courses
BADM 370, Marketing (3 credits)
BADM 372, Advertising (3 credits)
MCOM 210, Basic Newswriting (3 credits)
Choose one (3 credits)
BADM 220, Statistics
MATH 381, Introduction to Probability and
Statistics
PSYC 371, Statistics in Psychological Research
SOC 209, Statistical Reasoning for Social
Science
Elective (3 credits)
ARTD 231, Advertising Design I
ARTD 240, Computer DesignÐPage Layout
ARTD 334, Digital Photography
BADM 475, Consumer Behavior
ENGL 302, Hypertext Writing
Total: 45 credits
Speech Minor
Choose one (3 credits)
SPCM 210, Individual Speaking Events
SPCM 222, Argumentation and Debate
SPCM 223, Mass Communication (3 credits)
Choose one (3 credits)
SPCM 405, Theories of Communication
SPCM 434, Small Group Communication
SEED 411, 7-12 Speech Methods* (3 credits)
THEA 100, Introduction to Theatre* (3 credits)
THEA 241, Stagecraft* (3 credits)
Speech electives (3 credits)
Total: 21 credits